AltaAdvisor vs AltaAdvisors: Why Both Domains Matter

Singular or plural? In branding, both can matter — a lot. If your company is named "Alta Advisors," but someone else owns AltaAdvisor.com, it could create significant business challenges.

The Risks of Not Owning Both

Potential Problems:

Confuse clients or investors looking for your services
Split your SEO authority across different domains
Lead to email misdelivery and lost communications
Allow competitors to benefit from your brand traffic
Create trademark and brand identity conflicts

The Solution: Own Both Domains

The best solution? Own both domains. This comprehensive approach ensures you:

Capture all web searches for your brand
Protect your brand from competitors
Control your complete digital identity
Redirect traffic seamlessly to your main site
Prevent customer confusion and lost business